Having The Best Online Advertising Company is Just Half the Battle.
By: Tom Munson
We all find ourselves in search of the most effective way to advertise our products on the Internet, but finding that Internet advertising company that is easy to use has good support and is reasonably priced, can be an exercise in futility if you don't know where to look. This information should make your search a little easier and probably save you some money too.
There are a number of different ways to advertise online and hundreds of online Internet advertising companies that provide these services for the Internet marketer. Before we look at the internet advertising companies, here are some various advertising methods.
There are text ads, banner ads, top sponsor ads, classified ads and of course email advertising.
Email advertising, is one of the most popular ways to market online, but how is it done and whom do you send these emails to? With email advertising, it is best to write your emails in a certain format, in other words, since most people online are getting bombarded with offers every day. Your email must stand out from all the others.
Getting the subject line right is the first step. without a great subject line the reader won't even open the email, so make it as interesting and different as you can. Once your prospect does open the email, continue with the curiosity to keep them reading and make sure to put a call to action at the bottom of the email body. People need to be told what to do so make sure you tell them to click on your website link or sign up on the form or whatever the action you want them to take is.
Who do you send your emails to really is the big question. You should be aware that you couldn't just randomly send emails to anyone without their permission as that is considered spam and could get your IP shut down along with some pretty hefty fines.
So then, there are alternatives. You can create a sign up form on your website to capture interested parties email addresses in your auto responder. This however can be somewhat slow but is something that you should start doing anyway.
If you want to start sending email ads right away, you can joint venture with another marketer that already has a large list, or you can use what are called solo ads that send out to safe lists. Simply do a search for solo ad companies or JV partners to find one that suits your needs and is responsive to your inquiries.
Classified advertising can be pretty lucrative if you use keywords in the ad title and several times in the ad body. The trick is to get your classified ad onto page one in the search engines. To do this takes a little research on your part. By using a keyword selection tool like the one Google offers for free, you can locate keyword phrases that are not too competitive and use those keywords in your classified ads. Look for less than 200,000 search results in your keywords.
You should use an Internet advertising company for your classified ads that is highly ranked such as usfreeads.com. While having your main targeted keyword in the title of your ad is important, using it several times in your ad body will get search results on the first page in a few hours and up to several days. With this method, you will see more and more visitors to your site.
Placing classified ads daily and using different keyword phrases will cover more search results. That will start landing you a lot of ads on the first page of the search engines.
Placing unlimited classified ads which renew automatically is what us free ads is all about. For less than $10 a month, you can submit an unlimited number of classified ads and have them renew every month. This is automation at a very small cost.
Text ads and banner ads can be placed in most safe lists to be shown all over their website in a rotation type system. Top sponsor ads are usually available and are installed into all the emails that are sent by the safe list administrator.
You will be required to join the safe list prior to advertising with them so you should contact each safe list owner if possible to see if they offer text, banner and top sponsor ads. Look for safe lists that have over ten thousand members and that is updated regularly. The larger the membership the better your results will be.
In closing, be sure to locate an Internet advertising company that you feel comfortable with by actually talking to a company representative. You should also talk to some of the people that are already using the advertising to find out what kind of results they are getting.
If the Internet advertising company you are considering placing ads with cant provide you with the information you require, move on to another one that can. And lastly, don't give up on your search for that one Internet advertising company that gives results. The Internet is a huge market. Take advantage of it.
Tom Munson can introduce you to the best online advertising companies on the internet like Revenue Magic a cash back advertising platform. Visit his blog at: http://revenumagic.wordpress.com or: http://www.usfreeads.com/1316905-cls.html
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